Top 5 Word Puzzle Games Performance in the UK, Q3 2025

In the third quarter of 2025, the top word puzzle games in the United Kingdom showed varied performance trends across downloads, revenue, and active users according to Sensor Tower data.

NYT Games: Wordle & Crossword from The New York Times Company experienced a notable surge in weekly revenue, peaking at approximately $190K in late August. Weekly downloads saw a significant rise mid-quarter, reaching about 30.7K, while weekly active users remained robust, fluctuating around 1.4M.

Words With Friends Word Game by Zynga Inc. maintained steady weekly revenue, with occasional peaks reaching $36K. Downloads consistently hovered around 3K to 4K, and active user numbers showed a general upward trend, peaking at approximately 104K by the end of September.

Wordscapes from PeopleFun, Inc. saw a gradual increase in weekly revenue throughout the quarter, culminating at $28.7K at the end of September. Weekly downloads ranged between 11K and 16K, while active users showed a decline from 444K in early July to about 275K by the quarter's end.

Scrabble® GO - New Word Game by Scopely, Inc. experienced a decline in weekly revenue, from $19.5K at the start of the quarter to $13.5K by September's end. Downloads varied, peaking at 8.6K in early September, and active users declined from 318K to approximately 242K.

Zen Word® - Relax Puzzle Game by Oakever Games saw consistent weekly revenue around $15K. Downloads peaked at 13.4K in late September, while active users decreased from 278K in early July to 193K by the end of September.

For more detailed insights and data, visit Sensor Tower.